Jump! Swim Schools franchising2024-05-27T11:43:14+10:00

Jump towards your future

with Australia’s #1 swim school provider

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Splash Your Success: Become a JUMP! Swim Schools Franchise Owner

By owning a JUMP! Swim Schools franchise, you become the proud owner of a local business, deeply embedded in your community, with a strong focus on providing children with an exceptional learning environment for swimming. JUMP! Swim Schools’ proven track record and successful approach ensure that you’re offering the ideal way for children to learn to swim – in a small and private setting where every child feels secure and at home. This franchise opportunity allows you the flexibility to balance your personal life and entrepreneurial aspirations, all while enjoying the profitability of a thriving business that fosters a genuine sense of community. It’s a chance to make a positive impact on young lives and your own entrepreneurial journey simultaneously.

Register for your 1:1 Discovery Call 

- JUMP! Swim Schools
- JUMP! Swim Schools
- JUMP! Swim Schools
- JUMP! Swim Schools

Advantages of a JUMP! Swim School Franchise

Our comprehensive franchise support system empowers you to focus on what matters most: nurturing your business, delighting your members, and enriching your community.

JUMP screen 400x400px icons2 - JUMP! Swim Schools
JUMP screen 400x400px icons2 - JUMP! Swim Schools

Experienced Operators

Part of the Belgravia Group (one of Australia’s largest privately-owned family businesses), JUMP! Swim Schools is backed by proven systems that drive fast ROI. These systems are used in our 100 Belgravia Health and Fitness franchise locations, including Genesis Health + Fitness, Jump! Swim Schools, Ninja Parc and the newly-acquired Gymbaroo; and in the management of more than 165 leisure facilities, both in Australia and New Zealand.

JUMP screen 400x400px icons4 - JUMP! Swim Schools
JUMP screen 400x400px icons4 - JUMP! Swim Schools

Boutique Learning Environment

Our private facility creates a quiet, calm and welcoming environment. Having a child learn away from the pressure of crowds ensures minimal distractions and delivers the perfect environment for learning new skills. We only ever run two/three classes at a time due to the small size of our venues

JUMP screen 400x400px icons - JUMP! Swim Schools
JUMP screen 400x400px icons - JUMP! Swim Schools

Small Class Sizes

Small classes ensure that each child gets the attention that’s critical to their development, particularly in the early years. Our level of personal attention means we’re able to develop relationships that build trust and confidence.

JUMP screen 400x400px icons5 - JUMP! Swim Schools
JUMP screen 400x400px icons5 - JUMP! Swim Schools

Supported every step of the way

From sourcing the property to allocating a project team to help in your launch, we work to ensure every new JUMP! Swim School receives the very best start for success. Our team of specialist in-house marketers work with you to manage your design, advertising and marketing activities upholding the value of the JUMP! brand

Tour a JUMP! Swim School

Embark on a tour of a JUMP! Swim School site and dive into the world of learn to swim and water safety. Guide yourself through the state-of-the-art facilities, surrounded by a vibrant and engaging environment designed to nurture young swimmers. Picture yourself observing the smiles of children, the sound of laughter, and the satisfaction of knowing that you could be a part of fostering a lifelong love for swimming.

Meet our franchisees

Franchising Website 1 1 - JUMP! Swim Schools

“As a JUMP! Fyshwick franchisee, I cherish the vibrant community we’ve built. Our internal network is incredibly supportive, thanks to the guidance and encouragement from our franchisor. Being part of this community has enriched my experience as a swim school owner.”

– Holly, JUMP! Fyshwick Franchisee

Franchising Website 2 - JUMP! Swim Schools

“As parents of three children, we understand the vital importance of teaching kids to swim and ensuring their safety in the water. JUMP! Swim School holds a special place in our hearts. As a smaller swim school, it feels less intimidating for both parents and children, which immediately drew us in. We’re proud to be part of an industry that prioritises water survival skills.”

– Joanne, JUMP! Clarkson franchisee

Franchising Website 6 - JUMP! Swim Schools

“We’re thrilled that children in New Zealand will now experience the incredible benefits of our tailored, highly personalised program. Our state-of-the-art swimming facility provides a fun and safe environment, perfect for nurturing young swimmers’ confidence. We’re proud to be part of this journey”

– Debbie, JUMP! Albany franchisee


Frequently Asked Questions

What are the advantages of becoming a JUMP! Swim School franchisee? Can’t I just do it myself?2024-04-09T15:08:25+10:00

Becoming a JUMP! Swim Schools franchisee offers several advantages, including:

  • Established brand: Franchisees can benefit from the established brand recognition and reputation of JUMP! Swim Schools.
  • Support and guidance: JUMP! Swim Schools offers training and ongoing support to help franchisees operate their businesses effectively.
  • Access to resources: Franchisees can access resources such as marketing materials, operational systems, and purchasing power that may not be available to independent businesses.
  • Reduced risk: Franchisees can benefit from JUMP! Swim Schools‘ experience and expertise, which can help to reduce the risk of failure.
What does a JUMP! Swim School look like?2023-12-05T13:13:37+11:00

The ideal JUMP! swim school is a 250 – 400m2 footprint, allowing for an above ground pool. It also allows the ability for parents to have ample baby-change facilities, along with plenty of space to change and shower both themselves and their children. This creates a unique selling point over competitors who do not have these family friendly facilities.

Our equipment range provides the ability for people of all ages and skill levels to learn to swim in a fun environment. It is selected specifically to meet Australian safety standards.

image - JUMP! Swim Schools
image 1 - JUMP! Swim Schools
What is the process from enquiry to opening?2023-12-05T13:14:14+11:00

Steps to owning a JUMP! Swim School:

  1. Initial Discovery Call – A call with the team to answer a few questions and see if Jump might be a suitable fit.
  2. Confidentiality Agreement – Complete and receive our franchise information pack.
  3. Deeper Dive – Video call interview, discuss the business model and how we can succeed together.
  4. Application – Complete the franchise qualification form.
  5. Jump CEO Meet – Final interview with the CEO to approve your application.
  6. Territory Deposit – $7,500 deposit to reserve your preferred territory for 30days whilst we work through agreements.
  7. 14 day Disclosure – Once we receive your company information, we can send over your franchise agreements/disclosure documents. This 14-days is so that you can read through the agreements, ask questions and receive advice. This is required under the franchise code of conduct so we cannot speed up this timeline.
  8. Secure Territory – After the 14 days are completed, we send out your final agreement copy via docusign for completion. Once signed you are officially part of the Jump Family! Property- Property team are now your main contact point and work with you to find a suitable location to lease.
  9. Project Kick-Off – Once a lease is signed, the project management teamwork with you on all elements including build management and your official onboarding training to bring your dream to life.
  10. Presale – Marketing develop a presale plan to open with a minimum goal of 250 enrolments by open day.
  11. Open Day! Celebrate, this is day one in your new lifestyle and running your business. Our team will be here cheering you on and working with you moving forward so we can help you be as successful as possible.
What type of support do I receive?2023-12-05T13:14:11+11:00

From sourcing the property to allocating a project team to help in the launch of your swim school, we work to ensure every new JUMP! swim school receives the very best start for success.

We want every franchisee to enjoy their business and the new lifestyle it brings, so we support you to ensure you are free to focus on your business and passion.

Project Management
o We will guide you throughout the entire process of setting up your business from the build and fit out to the implementation of systems and back of house operations setup

Property Team
o Our property team offers assistance in securing a site, negotiating rental conditions and will work with you to submit council applications

o All new franchisees receive an end-to-end marketing and communications plan to introduce your JUMP! swim school to the community, and to ensure the word is out for income streams to be operating by your opening day. On opening, franchisees receive marketing and communications support through a national strategy, using traditional and digital media. Marketing materials are also made available to assist franchisees in local area marketing initiatives. We streamline the process via a centralised platform to ensure efficiency and that your swim school’s marketing assets uphold the professionalism of the JUMP! Swim Schools brand

Pre-Sales Support
o We will implement pre-sales strategies and guide you along the way to ensure a successful launch of your new business alongside strong community and brand awareness

Area Manager and Operations
o To create unrivalled customer satisfaction in your JUMP! Swim School, your team will receive comprehensive training. Covering everything from programs and classes to database and CRM management, our training is designed to give your business the best possible start. Through our ongoing support program, you gain the knowledge and tools to continue this training yourself.

o We will manage competitive supply agreements for utilities, telecommunications, cleaning, retail, repair and maintenance needs

Information Technology
o We have a dedicated team of engineers who deliver IT maintenance, cloud hosting, website monitoring, virtual host management backups, DR, SQL maintenance and support to our facilities nationally

o Through online systems we will assist you in managing incident reporting, WHS auditing, staff inductions and WHS training.


We have franchise territories available in various locations, providing you with the opportunity to own and operate your own JUMP! Swim School in high-demand areas. With the support and resources of an established brand, you can start your journey today. Don’t miss out on this exciting opportunity!

Each territory is defined as an exclusive area for your JUMP! Swim School to do business. We use census and ABS data to create territories, including demographic profiling suitable to a JUMP! franchise. More information can be shared on your Discovery Call. Register your interest and we will get in touch to talk more about our available franchise territories.

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Register for your 1:1 Discovery Call 

Terms and Conditions: JUMP! Swim Schools may contact you (including by email, SMS, telephone or other means) for marketing purposes.

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